The book Linchpin, written by Seth Godin talked about creating our own art, and do more than what we've been told to. When we are following rules and instructions, we are merely a cog in a machine. If the company can find somebody else to do the same work, we are replaceable. For that reason, we should create our own map. It is not like older generation where they find one job, and they can stick with that one until they retire.
Art is more valuable. The art he referred to isn't just about painting, or drawing, it can be any kind of creation in any field. It can be making connections with your customers. Have you ever have the experience where two similar restaurants, you would always pick one over the other? Why? Is it the price that matters? Or is it because the enthusiasm or the attitude of the waitress? The ability of making connections makes you more human. Machines can't build relationships with the others.
Even though Seth talked about we should avoid following the others, for instance, not being trapped in writing resumes, it is hard to change the environment, especially if you are just starting out your career. The whole idea about creativity and art should be based on what we got now and make adjustments so it can be more valuable.
Even an ordinary job can be turn into an awesome job, it depends on how you act on it. If you are willing to change and to do more, you certainly stand a chance to be a linchpin.
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